Every Saturday I am featuring a different small business, getting to know a little more about the business and the people behind the brands! This week I interview the lovely Emma from Small But Mighty Clothing.
I hope that by reading this interview you may find another small business to support or if you're interested in maybe starting your own business, you may find some inspiration here too...
Hello! I’m Emma the designer and maker behind Small But Mighty Clothing. I handmake children’s wear from 0-3m up to 3-4yrs specialising in Bloomers, Rompers, Bonnets and Hair Accessories. I only work with the best 100% Cotton or Linen and design our clothes to be hard wearing and grow with your child.
I started the business two years ago after my making some clothes for my niece. I had trained as a professional costume maker and worked in Theatre and the West End but I was getting restless in my Wardrobe role and was feeling the urge to be more creative independently. So after a lot of faffing and nerves I took the plunge and concentrated my energy into building Small But Mighty.
What’s your guilty pleasure?
It has got to be cake. Pretty much any cake, I can’t resist!
What makes your business a little different from the rest?
I would say it’s because everything is designed and handmade by me. All my garments and accessories are handmade from patterns I designed and drafted so they are completely original. I’m very fussy with fabrics, and they need to be the very best quality. Similarly the finish is so important to me, an item should be as beautiful on the inside as the outside. I also enjoy creating unisex designs to give a wide range of choice but also allows for clothes to be handed down and reused from sibling to sibling. To me quality, style and finish is key.
What TV show could you happily lose a day bingeing on?
For something in the back ground it’s got to be Friends, I’ve seen them so many times I can quote most episodes. But for a day on the sofa… probably Mad Men. I chose to study Costume at University so any costume drama and I’m there. I can just get lost in all the clothes!
What is an absolute non-negotiable in your day?
Tea. Honestly without a cup of tea I’m no use to anyone.
Tell us one thing about your business that you are most proud of?
Probably that it’s still going. When I first started I remember daydreaming of how amazing it would be to be where I am now, thinking it was just a dream and it would probably run its course before even hitting 2K followers. But the hard work is paying off. I put everything into this business, I still work full time and continue to juggle Small But Mighty with my home life and I can honestly say I’ve never been busier or happier.
What topic would you speak about if you were asked to give a TED talk on something outside of your main area of expertise?
Oh I don’t know… tea, cake, tea and cake? I love exploring sleepy towns and little restaurants so maybe that?